Archive for the ‘Apple’ Category

Apple participating in “Hour of Code”

Posted on: December 9th, 2013 by No Comments

Apple is taking part in the international project this Wednesday. The project, which is designed to get even the most basic of computer users to grips with computer programming, is designed to offer free one-hour sessions to both adults and children. Apple will hold sessions across all its US stores throughout the day. “It’s a one-hour introduction to computer science, designed to demystify code and show that anyone can learn the basics of programming,” the tech giant explained on its website, before quoting former vice president Al Gore. “‘The ability to code and understand the world of programming is crucial to success in today’s hyper-connecting world.'”

Source: iOS App Store

Apple purchases Topsy for $200 million

Posted on: December 3rd, 2013 by No Comments

The Wall Street Journal has reported Apple’s acquisition of social media analytics startup Topsy in a deal claimed to be worth more than $200 million. The start-up specializes in analyzing Twitter data and providing insights into trending topics. The purchase is an unusual move for Apple, who at this present point do not seem to have a use for Topsy’s raison d’etre. However, the tech giant has made a habit of buying technology to be used in future products – it did just that with PrimeSense Ltd earlier this year, which eventually led to a new line of processors for the iPhone and iPad.

When asked for comment, Apple refused to divulge any details aside from confirming the purchase; and Topsy did not respond.

Apple creating a red Mac Pro

Posted on: October 28th, 2013 by No Comments

The new Mac Pro, launched by Apple just last week, is due for a redesign – albeit a limited one. In aid of charity (RED), Jony Ive and Marc Newson created a red version of the world’s most powerful desktop computer, with it due to go up for auction at Sotheby’s in late November.

If you’re looking for an alternative to the black Mac Pro, which CNET memorably described as what could be “Darth Vader’s bin”, the red Mac Pro looks very appealing. Unfortunately, its price tag might make you reconsider. With the original Mac Pro retailing at the jaw-dropping price of $3000, its red version is said to be going at somewhere between $40,000 and $60,000. You may have to reconsider that one…